Vennela Kishore is very smart in taking the right release date for his second directorial venture Jaffa which is releasing today . With many theatres blocking for NTR Baadshah for the next week and no other big releases this Friday barring Aravind -2 which has come with little publicity – almost many theatres are giving it to Jaffa for one week of release .
It is heard that Vennela Kishore has opted a Jaffa Strategy for the release of the movie in India and US . In India the movie is released in linear format with straight narration and in US the movie is released with different non-linear narration .
Wonder what Vennela Kishore [ or shall we call him "Jaffa" Kishore from now ? ] is thinking . Many feel that though the movie is released in US – it is going to be same Telugu Audience from Andhra Pradesh . The movie is not releasing in English in Hollywood . Only Jaffa Kishore can answer this.